Putting yourself out there

Large organisation, small independent business or creative entrepreneur — the goal with your headshots and portraits is the same.

No matter what field you work in, seeing the face (or faces) behind a business — on a website, across social media, or in print — helps to break down barriers between you and the people you want to reach.

Most people will come across your business for the first time online. That’s a huge opportunity, but it can lack the human connection you’d naturally get meeting someone in person.

First impressions matter. Thoughtful photography helps to bridge that gap, creating a sense of familiarity and empathy before any conversation has even started.

Photography that shows you as approachable and at ease makes it easier for people to imagine working with you — and more likely that they’ll get in touch.

Putting yourself (and your team) forward allows potential clients to feel more comfortable choosing you over someone else. Trust tends to come from honest, natural images that show who you are, what you do, and how you do it — not from polished perfection.

Let’s help your customers to feel comfortable choosing your business over another. The key to this? Earning their trust through honest and authentic images that show who you are, what you do and how you do it and best of all, showing them how you will serve their needs. Put yourself and your staff at the forefront of this - those people you have already trusted to serve your clients.

A golden opportunity

Using professional photography in your marketing gives you a chance to set the tone for future relationships.

Quick phone photos and selfies have their place, but they don’t always reflect the care and attention you put into your work. It’s worth stepping back and asking whether the images you’re using convey the message you want people to take away about your business.

Professional photography can help strengthen your personal brand, set you apart, and build trust by showing your personality in a considered, authentic way.

Whether you’re looking for a straightforward headshot, a relaxed environmental portrait, or documentary-style images of you and your team at work, the aim is the same — to create images that help people connect with your business.

Want me to help you nurture that trust and show your business in the best possible light (pun absolutely intended!), then I’m ready when you are!

Let’s tell your brand story and see more leads in your inbox!